Sunday, January 26, 2020
Research Project On KFC co
Research Project On KFC co Business organizations endure because they have customers who are prepared to pay for their product and service (Cinoy, 2007). In this competitive world satisfying the needs of the customer plays an important role for any business organization with providing the quality service that reaches the expectations of the consumer and satisfying them with their product by this company can adopt successful business strategy that can take them over their rivals in the market. Now a days many organizations are investing considerable amount of resources in finding out new methods and tactics for filling the gap between the actual customer expectation and service provided by the organization this is because of lack of correspondence between customer expectations and actual service provided by the organizations which results in dissatisfaction of consumers. This research project is concerned about analyzing the service quality provided to its customers by KFC store, Belle vale, Liverpool and to analyze the level of satisfaction experienced by its consumers. Service quality has been conceptualized as the difference between customer prospect regarding service to be received and opinion of service being received (Parasuraman et al., 1988). Customer satisfaction is recognized as being highly associated with Value and consequently on the Price (Antreas, 1999). Customer satisfaction has been acknowledged as central concept as well as essential goal of all business activity (Eugene et al., 1994). These food court industries are fast growing industries in the whole United Kingdom and Globally. There is intense competition among the firms in the industry for example: MC Donalds, Burger King Etc. Expansion in service sector has resulted in increased variety of customer demands and customer needs and wants. To reach increased customer demands busi ness should adopt strategies which gain the business than its rivals. 1.1 Problem outline As the most successful food firms are organized to deliver most enviable combination of food and service to consumers (jean Ben, 1996). The firms find it difficult to understand how consumers perceive their services and evaluate service quality (Valarie et al., 1985).This research is concerned with customer satisfaction and Service Quality in the hospitality industry focusing KFC store, Belle vale. Research will critically analyze to determine the level of customer satisfaction provided by the store and makes suggestions how to plan to increase the level of customer satisfaction which in turn increases the store overall performance. Report will investigate and come up with the steps and suggestions to be taken for the customers to be satisfied. 1.2 Organization overview KFC (GB) Ltd forms a part of Yum Brands. Yum Brands consist of 5 core Quality service Restaurant (QSR) KFC, Pizza Hut, Taco Bell, AW, and Long John Silver. KFC (Kentucky Fried Chicken) operates in 74 countries and territories throughout the world. The KFC concept was introduced to Britain in 1965. Following by worldwide acquisition of KFC by PepsiCo it was announced that the British operations KFC GB Ltd has become a joint venture a company owned by Trust House Forte and PepsiCo (KFC, 2000). KFC Store, Belle vale is one of the new store it just being 20months. As its a new store this report would suggest some of the plans that are important for the store to increase their level of customer satisfaction among its customers. 1.3 Aims and objectives This research main aim is to study and critically evaluate the customer satisfaction of the customers for the service quality provided to them by the KFC store in Belle vale. To suggest solution for some of the issues faced by the consumers respectively thus by fixing them store can gain higher customer satisfaction and could provide their customers with proper service quality which could reach the expectations of them. The research plan is to use different types and modes of the quantitative research methods for collecting data. Quantitative data is collected by questionnaire. The data collected through questionnaire is analyzed through SPSS. Objectives: To adopt Quantitative research methods in order to know how far customer is satisfied. To critically review the literature of the customer satisfaction in the hospitality industry, Identify key areas, and concepts to develop and support the research. To make suggestions and recommendations to the store so that they plan and attain higher customer satisfaction from the survey conducted for the research. To investigate the importance of customer satisfaction and service quality in order to create new customers To reach the expectations of existing customers and to retain them in future. To critically review and apprise the current literature on SERVQUAL. Literature review The Literature review is the work of syntheses. The literature review is an attempt to summarize the existing state of knowledge about a subject and, in research proposals, to frame the proposed researchs expected involvement to knowledge (Jeffrey, 2006). Literature review enables the researcher to position research in a large context by determining on overall review of the body of research and revealing the work that already being done and reported. The fundamental variables contribution to customer satisfaction in store about The Quality, and Environment can be ultimately enhanced but the service offered eventually provide business a competitive advantage (Evert, 1991) The predominance of evidence in the accessible literature on the marketing of services has identified the critical role of service quality and satisfaction in the formation of customer purchase retention (Steven Thomas, 1994). Understanding the relationship between the customer satisfaction and service quality is crucial for the effective management of any business institution (Rust Oilver, 1994). However drive for the product and service apparent worldwide but the increasing customer satisfaction has become corporate goal for the business (Bitner Hublert, 1994). The development of better understanding of how service quality perception and consumer satisfaction judgment interacts and influence each other on consumer purchase intention is a key challenge face by current services in marketing discipline (Bolton Drew, 1994) 2.1 Concept of Customer satisfaction Market researcher distinguishes between customer satisfaction with respect to a specific transaction and their global evaluation of service (Eugene et al., 1994). Customer satisfaction has been distinguished under two different conceptualizations they are Transaction specific and Cumulative (Boulding et al., 1993). Transaction specific perspective customer satisfaction is viewed as post evaluative judgment of a specific purchase occasion (Oliver, 1980). Cumulative customer satisfaction is an overall assessment based on total purchase and consumption experience with a product or service encountered (Fornell, 1992). Once the customers are satisfied with a service, they become more likely to re-purchase, which then increases the companys profits. As per the survey conducted food quality, restaurant atmosphere and fairness and efficiency of seating procedures significantly influence customer satisfaction. Also service quality, personnel response, food price and convenience directly influ ence customer satisfaction with their meal experience. Concept of service quality Service quality is defined as the gap between the customer expectations and perceptions (Zeithaml et al., 1998). Over the past years service sector has become the dominant sector in the economy, and the studies reveal that service quality is the pre-requisite for the success and survival for business organizations in the competitive world. Service quality is famous as SERVQUAL. SERVQUAL has two types of approach Normative, and Predictive. Normative study explains how a firm proves to be excellent apart from the other firms operating in the same industry. Predictive SERVQUAL study explains expectation of the customers and perceptions of the same customers after them being served. The interest in service quality has increased noticeably (Gummesson, 1991). Service quality leads to customer loyalty, attraction of new customers and increased business performance through increased high levels of satisfaction (Parasuraman et al., 1988). The problems which are involved in service quality are in part a manifestation of intangible, Simultaneous, Non standardized and perishable nature of service. Its very difficult to clarify the characteristics of service and their relationship with service quality. Usually they are many problems faced by organizations providing high quality service to its customers. From the customers point of view they are five factors that affect the service quality of a firm (Suresh, 2001). Core services or service products Human elements of service delivery Systemizations of service delivery: Non-human element Tangible of services Social responsibilities Measuring service quality They are many service quality measurements and methods proposed by various researchers. These methods can be broadly classified into two groups incident based and attribute based service quality measurements. Attribute based methods exist in a wide range of variants. One of the few tested instruments available to measure service quality from the customers perspective is the SERVQUAL instrument (Parasuraman et al., 1988). Perceived service quality is measured by subtracting customer perception scores from customer expectation score. The five dimensions considered are: Tangibility, Reliability, Responsiveness, Assurance and Empathy. . The research conducted by researchers found that the three most important expectations of Quick service restaurant patrons were assurance, reliability and tangibles. This instrument will be used in the store to compare service quality to that of the other sectors and to highlight the strengths and weaknesses of the store. Service Elements Service encounter elements are studied by many service marketing scholars to reveal personal interaction because increasing the pleasure of service encounters can reduce the perceived risk associated with purchasing a service and improve the buying experience (Briggs et al., 2007). The influence of service encounter elements can be reduced to three main components. The first is environmental elements, which include tangible and intangible elements in the service environment such as ambience, lighting, music and internal and external environmental design. The second component comprises of service employee factors which include the kind of employees providing services to customers. Specific behaviors, including the behavior of service employees are the key determinants of perceived service quality and customer satisfaction. The third component is consumer factors such as whether the consumer is influenced by the appearance, behavior and perceptions of other customers. Research methodology The research methodology is an approach which encompasses of several issues including problems, constrictions and ethical preferences within the research. The methodology is the speculative examination of the methods that are appropriate to a specific field of study. To achieve the objectives and goals of the research, selection of methodology is essential and is indispensable for investigation and analysis. Keeping in consideration the quality of services provided by the organization (Valarie et al., 1985) the onion theory, plays an important role in determining the philosophy, approaches, strategies, time horizon and the data collection methods 3.1 Research philosophy The learning style questionnaire or assessment assessed the researchs style as a Positivist and an Accommodator (See Appendix 1 -Learning Style Assessment). The perception by which a researcher carries out his or her research is called as research philosophy and these are classified into three positivism, interpretive and realism. With positivism, a researcher will work with an observable social reality with the end product of the research being generalizations (Saunders et al., 2003). The positivist approach is taken in the value free way. This implies that the researcher will neither affect or be affected by the subject of the research. Approach to research Deductive and Inductive are the two approaches to research. Deductive approach is a process in which we develop a theory and hypothesis and design a research strategy to test the hypothesis, whereas in Inductive approach we would collect data and develop theory as a result of data analysis. As the researchers study deals with positivism a deductive approach will be adopted in this research (Saunders et al., 2003). In the deductive approach, the laws present the basis of explanation, allow the anticipation of phenomena, predict their occurrence and therefore permit them to be controlled (Collis Hussey, 2003). There are five sequential stages through which deductive research will progress (Robson, 2002). First stage is Deducing a hypothesis from the theory. Secondly, expressing the hypothesis in operational terms, which propose a relationship between two specific concepts or variables. Testing the operational hypothesis. Examining the specific outcome of the inquiry. If necessary, modifying the theory in the light of the findings. Research strategy The strategy can be used for explanatory, descriptive and illustrative research (Yin, 2003). There are seven strategies namely Experiment, Survey, Case study, Action research, Grounded theory, Ethnography, and Archival research (Saunders et al., 2003). The survey being the popular strategy in business and management research it is used for exploratory and descriptive research. This strategy allows the collection of large amount of data from a sample in an economical way. The survey strategy is perceived as authoritative by people in general and is both comparatively easy to explain and to understand. It allows us to collect quantitative data which can be analyzed using descriptive and inferential statistics. The questionnaire, however is not the only way to collect data, it includes structures observations, structures interviews etc. This survey strategy calculates and analyzes the satisfaction levels of the customers. Methodology conclusion The researcher intends to use a quantitative approach using a positivist and deductive approach and utilizing the data required in a way to support the research and provides the ability to understand. Research methods Research may be categorized into two distinct types: Qualitative and Quantitative. The former researcher concentrates on words and observations to express reality and attempts to describe people in natural situations (Amaratunga et al., 2002). The latter grows out of a strong academic tradition that places considerable trust in the numbers that represent opinions or concepts. According to the other researcher research strategy should be chosen according to the research situation. The researcher uses quantitative method (i.e. questionnaire survey) to measure the customer satisfaction and quality of service provided by the restaurant staff (Yin, 2003). 4.1 Quantitative research Quantitative data is the information that can be counted or expressed numerically. Quantitative data refers to all the numeric data that can be a product of all research strategies (Saunders et al., 2003). This type of data is often collected in experiments, manipulated and statistically analyzed. Quantitative data can be represented visually in graphs and charts. A questionnaire is a research instrument consisting of a series of questions and other prompts for the purpose of gathering information from respondents. They are often designed for statistical analysis. Questionnaire survey Questionnaires are often used to collect primary quantitative data from the customers. The aim is to gather valid, reliable and unbiased data from a representative sample of respondents. One of the objectives of this research is to investigate factors which are more effective on overall customer satisfaction and service quality, in which case a certain proportion of customers should be inquired to draw out quantified information, and the sample will be chosen in a random basis. Questionnaire based survey is more efficient in terms of time, cost, thus increasing its accuracy. Moreover, the sample is much easier to be picked up. Types of questionnaire There are two types of questionnaires namely Self-administered Questionnaires and Interviewer Administered Questionnaires (Saunders et al., 2003). As far as this research is concerned the researcher will use Self administered Questionnaires which will be delivered by hand and collected later. Questionnaire design Questionnaire consists of a set of questions that the respondent has to answer in a set format. Questionnaire design calls our sociological imagination into play in a number of ways. It is designed in such a way that the questions are meaningful, sensitive, precise, searching and salient to our respondents. The construction of questions should be done precisely so that the respondents will want to answer them fully and truthfully as they can. It consists of open ended questions and close ended questions. The open ended question asks the respondents to formulate their own answers, whereas close ended questions requires the respondents to pick up an answer from a given number of options. The questionnaire will include: Ranking questions, open ended questions, simple direct questions requiring the respondent to tick a box and questions using Likert scale. Sample selection A sample is a set of elements selected in some way from a population. the available sampling methods fall into two main categories: probabilistic and non-probabilistic sampling. The researcher prefers to go for Non probability convenience sampling where the sampling will be randomly done until it satisfies the requirements of the research. The minimum criteria for selecting the samples from the population would be that the individuals or the group of individuals selected should be the customers KFC Belle vale. Formula to Calculate sample size (S). S = Where n = no of customers e = 5% Data collection methods If the researcher wants to use some data for a particular purpose, he may use either the primary data or secondary data (Waters, 2001). Primary data is collected by the researcher himself for a particular purpose. Secondary data will be collected for other purposes. Primary Data The primary data will be collected through the questionnaires distributed to the customers/guests. A well structured questionnaire will be given to the customers in order to evaluate the opinions, beliefs, views and preferences of different people. The primary data collected through the questionnaires will be interpreted using SPSS. Secondary Data Data which includes both raw data and published summaries is incorporated in secondary data (Saunders et al., 2003). Various forms of secondary data will be collected from journals, books and websites in order to support the research. The researcher has access to wide range of facilities of the learning resource centers of the universities in Liverpool Profile, Personal Suitability 5.1 Researcher personal knowledge and skill Researcher is the graduate in Bachelors of commerce (Honours) from Osmania University. The researcher has done a project on Export Finance provided by banks in India from the State bank of Hyderabad (SBH) during his graduation. The store understands that this research can help them to improve their business as the researcher has prior experience in customer services. Research suitability As the researcher is the employee of the KFC store, it will enable him to get the required data and conduct a survey on service quality. Being the employee of the organization, the researcher did not want to lose the opportunity to enhance on his personal interests. Moreover, with the support of his manager the researcher has gained confidence in the completion of the task successfully. A consent letter has been issued by KFC to carry on the survey which has been put in Appendix 3. Time and project management 6.1 project plan A project plan which is produced using the Microsoft Office project 2007 is presented in the Appendix 2. The project starts on 1st July 2011 and ends on 29th November 2011. As the researcher is an employee of KFC, there seems to be no hindrance for the successful completion of his project. However there may be some aspects which may exceed the time allocated, say for example the questionnaires. This is because the researcher will have to manage with the customers for their respective feedbacks which may exceed the allocated time period. Cost The only cost involved in this research would be the printing cost of the questionnaires. Research protocol 7.1 Questionnaire protocol Questionnaires will be directly given to the customers after they complete their meal. Sufficient time will be given to fill the questionnaires. A brief idea about the research will be included in the questionnaire. On receiving the completed questionnaires, the data will be loaded into SPSS to analyze it. Using Microsoft Word Amend all the text to be Times New Roman size 12. Amend all the text of any bold or italic script. Remove all headers and references to original authors. Others 8.1 Ethical issues Research ethics relates to questions about how we formulate and clarify our resource topic, design our research and gain access, collect data, process and store our data, analyze data and write up our research findings in a moral and responsible way (Saunders et al., 2003). The researcher guarantees that the research will cause no harm in terms of personal or physical harm (Kumar, 2005). That sharing information about respondents with others for non-research purpose is un-ethical. All the data will be kept confidential and will not be disclosed without the organizations permission. The author will make sure that no questions will be asked which would break the legal rules and the privacy of the organization. The raw data will be safely stored by the researcher who will be the only person to access it, and it will be destroyed once the study is completed. The required ethical approval form has been put in the Appendix 4.
Saturday, January 18, 2020
Barilla SpA Case Study Essay
Barilla SpA, the worldââ¬â¢s biggest pasta manufacturer, has continuously experienced problems with increased costs and inefficiencies in their operation. The fluctuations in demand have caused Barilla SpAââ¬â¢s manufacturing costs, inventory costs, and distribution costs to go up. Issues that influenced the demand fluctuations are the discounts Barilla SpA offers on both price and transportation, the compensations for sales representatives that is based on the volume of goods they sell to the distributors, and long lead times between time of order and time of delivery ââ¬â just to name a few. The idea of JITD is to allow sales and inventory data to be shared along the supply chain. By doing so, Barilla SpA can use that data from its distributors to better understand the demand of its products and perform better forecasting. The results would be lower transportation costs due to better shipment planning, increase manufacturing efficiency, reduce inventory costs, and less stock outs for its distributors. This will benefit both Barilla SpA and its distributors, but resistance from the distributors and Barilla SpAââ¬â¢s internal opposition makes it difficult to implement such strategy. Barilla SpAââ¬â¢s sales representatives were afraid of losing their jobs because they felt with the JITD in place; they will no longer be needed. Also, it would essentially eliminate the current compensation system, meaning they would make less money. As for the distributors, the idea of providing sales data to others was unheard of at the time. The distributors did not trust Barilla SpA with their private information, and felt that they would lose control of their own operations if they had agreed with Barilla SpA. Despite of all the internal and external resistances and doubts, I still think JITD is feasible for Barilla SpA, and they should continue to try and implement it due to the large savings and increased efficiency that JITD will bring to both Barilla SpA and its distributors. In order to succeed, Barilla SpA must convince its distributors that the JITD strategy will work, and that it is also beneficial to everyone. Before trying to convince the distributors, I believe Barilla SpA must convince its sales representatives first because they are the ones the distributors talk to the most, and can have an influence in a distributorââ¬â¢s decision. An example of that is the Macaroni GD in the case, where its sales representative had some influence on Macaroniââ¬â¢s decision. Barilla SpA must communicate to its sale representatives that even with JITD in place, they will still be needed. Their responsibilities will be changed from trying to sell high volumes to selling the JITD idea and to maintain a good relationship with the distributors. The sales representatives will be the first ones to help solve any problems that the distributors has, and they will be involved in other logistic responsibilities that the JITD will require. Also, convince them that the more money the company saves, the more the company will profit; therefore a higher bonus can be given to employees. This may change Barilla SpAââ¬â¢s sales representativesââ¬â¢ perception to Pro-JITD. As for the distributors, there are a few ways that will help Barilla SpA convince them that JITD will be beneficial for everyone. Instead of trying to convince the distributors just by talking to them and telling them about JITD, Barilla SpA should develop some kind of an analysis that they can show the distributors just how it can benefit them. Show them the high costs and cons of the current strategy, and compare it to the costs savings that JITD will bring across the supply chain. Next, Barilla should implement JITD in a number of the Barilla-owned regional warehouses first. Since they own the warehouses, they will be able to test JITD with them. After a period of time, Barilla can use the information gathered to show the distributors (only if it was successful), that the implementation of JITD is a good thing. Showing the distributors the improved efficiency and cost savings that resulted from it may help win them over. One other thing that Barilla SpA can do to gain its distributorsââ¬â¢ confidence to agree to the JITD program is signing some kind of a contract. It will be an agreement between Barilla SpA and its distributors that Barilla SpA willà basically guarantee the positive results of the JITD program. If the JITD does not work, and in turn cause the distributors to lose money due to increased costs incurred by the distributors or increased stock outs (which leads to lost of sales), then Barilla SpA will be responsible to pay them that amount. This will show the distributors that Barilla SpA is confident that this JITD program will benefit the distributors, and will help convince the distributors to sign up for JITD. The JITD strategy will result in less fluctuation in demand, and allow Barilla SpA to reduce costs and become more efficient. It will also benefit others in the supply chain as well and not just Barilla SpA. Barilla SpA must be able to convince both its internal sales representatives as well as the distributors. Once JITD is implemented, it will improve communication, cooperation, and relationship between Barilla SpA and its distributors. It will allow Barilla SpA to become more competitive and grow bigger than it already is, and its growth will benefit the distributors that trusted Barilla SpA and agreed to the JITD.
Friday, January 10, 2020
Oxmyx Industries, Inc.: HR Crisis
Iââ¬â¢m currently a manager in the human resources department of Oxmyx Industries, Inc. which is a medium sized agricultural processing firm that specializes in the production and distribution of high protein foodstuffs made from grain quadrotriticale. Oxmyx Industries, or simply OI, was founded in the 1950's by Bela Oxmyx, a man who called the nation Iotia home. Bela Oxmyx fled Iotia to come to the United States in the mid 1940's upon the Soviet's takeover of his homeland. Not long after his arrival to the U. S. , Bela opened up a small market for fresh produce on the lower east side of Manhattan; this small market eventually expanded into a chain of grocery stores throughout the tri-state area, consisting of New York, New Jersey and Connecticut. Ultimately, Omyx chose to focus on the processing of agricultural products for his company. Today Bella Oxmyx owns only 51 percent of the outstanding stock and remains Chief Executive Officer of Oxmyx Industries, Inc. I currently work at the companyââ¬â¢s corporate headquarters in New York and my responsibilities include the negotiation of the employee benefit package, the fair resolution of employee grievances, and maintaining the overall employee morale. As of lately, many of our female employees have been filing complaints about several of our male employees. These objections are mainly targeted at three individual employees, JoJo Krako, Tepo and Zabo. The women have highlighted the threeââ¬â¢s illicit behavior with such references as calling them baby or ââ¬Å"chickyâ⬠, repeatedly asking them out, and leering at them while conversing amongst themselves in their native language. Unfortunately however, the complaints don't stop there: the female managers have also complained that these individuals are slow to carry out instructions and sometimes even appear to be resentful about doing so, as well as frequently surly, rude, making disrespectful comments and looking at them in an uncomfortable manner while talking in their own language. In addition to all that, several women have also claimed that these men have pictures of nude and semi-nude women plastered in their lockers in the men's locker room. These complaints garnered my attention so I went ahead and did a bit of research of my own. I ended up stumbling upon documents that revealed some interesting and shocking facts about the three troublesome employees. I found out that each of these men were from Iotia, Oxymyxââ¬â¢s homeland, had lower job skills and experience than any of the other members of the staff, and most notably, hey had less skills and experience than several of the applicants who had applied for the same positions and got rejected. I noticed that on each of these men's files it read ââ¬Å"Legacy B. Oâ⬠, so I asked my superior what those letters represented and he told me that it was Mr. Oxymyââ¬â¢s code way of saying to hire that individual. After further research I discovered that these three employees were not the only men that ha ve been hired by the company whose documents had ââ¬Å"Legacy B. Oâ⬠on it; I found roughly 30 other instances with similar cases. In each case, the person hired was a young white male who recently arrived in the United States from Iotia; also an overwhelming amount of complaints had been filed around the same time period of the hiring. I became very troubled by these recent discoveries and decided to approach the CEO himself, Mr. Oxymyx. When I explained my findings on the menââ¬â¢s conduct towards the female staff to Mr. Oxmyx he said to me, ââ¬Å"Thatââ¬â¢s just their way. Iotia is a very traditional patriarchal culture, you know. Krako and others are not used to seeing women in positions of authority. But give them some time and they will adjust like I have. I am Iotian myself you know. â⬠I then told Mr. Oxmyx that none of the Iotian employees hired over the past five years were qualified individuals for the job. Mr. Oxmyx then proceeded to tell me the story of how things were when he first arrived in America; he came to the U. S with nothing due to the Soviets confiscating all of his familyââ¬â¢s assets. While going through the immigration he saw a man with a sign that offered help to all Iotians; the man was a representative of the group FIG, First Iotian Group, an organization whose duty is to help Iotian immigrants to the U. S. After helping him get on his feet, the organization asked him that when he is successful to help the next generation of Iotian immigrants to the U. S. Oxmyx gave his word that he would, which explains why there have been unexplainable hiringââ¬â¢s of Iotian immigrants within the company. I returned to my office and after further review noticed that many of the more qualified applicants who have been passed over were either African American or Hispanics from impoverished backgrounds. I understand where Mr. Oxymyx is coming from to a certain extent: When he first arrived to the U. S. he had nothing and other Iotian immigrants helped him become very successful and he is now the majority owner of a business that he started and didnââ¬â¢t let success get in the way of remembering where he came from. It makes sense that after the help he received from his fellow countrymen he feels it is his duty to do the same for others. He is Iotian after all and the majority owner of a business, so why not take advantage of that and make it easier for Iotians to get hired by his company. Technically it is against the law to hire based on race and ethnicity, those are traits that an employer is supposed to ignore; however I feel Mr. Oxymyx is trying to follow his personal ethics, which is to help out his own people in their time of need because once upon a time he was helped. However, there also are several problems I see with Mr. Oxymyxââ¬â¢s ââ¬Å"policyâ⬠. When he first came to the United States in the mid 1940ââ¬â¢s, the situation in Iotia was very different than it is now. Iotia back then was being invaded by the former Soviet Union, and the Soviets had stripped Oxymyxââ¬â¢s family of all their assets so essentially when he arrived to the U. S. he had literally nothing, nothing but hope that is; he was a desperate man coming from a desperate nation with nothing to offer but hard work. Now is not 1940; we are now in the 21st century and the Soviet Union does not even exist anymore. Iotia is not in a state of war causing people to flee from the same harsh conditions as Mr. Oxymyx once did. Yes, the United States is most likely still a land of better opportunity than Iotia is, making it very appealing for people to move from the eastern European nation, however due to the fact that they are not as desperate to come here anymore, Mr. Oxymyx does not have to view the new immigrants in the same light as he viewed his emigration experience. He has not lived in Iotia for over 50 years now and surely conditions are very different in todayââ¬â¢s world, no matter what country youââ¬â¢re in. Although he feels that he was greatly assisted in the transition and welcomed by his fellow countrymen when he arrived to the U. S. and would like to return the favor and not forget where he came from, the young men who are making the same trip across the pond today are not in the same boat as he, so hiring them is no longer as urgent as it once was. Mr. Oxymyx also told me that the reason why the three Iotians Jojo, Thepo and Zabo were so rude to the female staff members is because where they come from, they are not used to seeing women in positions of authority so it is a new thing that they havenââ¬â¢t become accustomed to yet. In the U. S. we treat all co-workers with equal respect no matter gender, age or race. The problem is that Mr. Oxymyx keeps comparing these young men to himself as if they are him 60 years ago. He fails to realize that he came to the U. S. at a much different time, when the world was a different place. Yes, back then it is possible that in Iotia women were not treated very respectfully, and it was not uncommon for them to be sexually harassed by their male counterparts; however as Iââ¬â¢ve mentioned before, Oxymyx came in at a different time. Look at the example of African Americans in our culture: not too long ago they were treated as second rate citizens in the U. S. Battling racism and racist comments was not an uncommon thing at the time, but it is most definitely not accepted in todayââ¬â¢s U. S. Maybe in his time in Iotia it was ordinary to degrade women, but it is very possible that things have changed since, especially given the 60 years past, so he should not necessarily be making excuses for the way these three individuals behave. Maybe they are just that way, and it doesnââ¬â¢t mean they are representing the modern Iotian culture as a whole. When I looked into more of the companyââ¬â¢s employment documents and realized that many of the candidates that were passed over for hiring positions were not only more qualified than their Iotian counterparts, the majority of the ones passed over were minorities of African American or Hispanic descent; this on the other hand, I have a big problem with. These people were from poor and desperate backgrounds and needed the jobs just as much as the Iotians, so it is unfair that they did not receive a chance at all, making it seem as if there was a racial aspect to the hiring process as well. If Mr. Oxymyx is about helping out those that are in by giving them jobs, he should at least consider the minorities as well. It appears that Mr. Oxymyx may still have some racist ways from the past that he has not let go of while he has been in the United States, and that to me is definitely an ethical dilemma that exceeds helping out his fellow countrymen. If Oxymyx chooses that he wants to giv e an advantage to Iotian citizens when he is hiring, that I do not have as much a problem with, after all, he is the founder of the company and is Iotian himself and I donââ¬â¢t see if being a huge ethical deal given his past life experiences. I do however think that there should be a limit to his helping hand. He can hire these less skilled and qualified workers just because of their heritage, but what I absolutely cannot tolerate is if these same men also bring there disrespectful mannerisms to the workplace. Beggars canââ¬â¢t be choosers; by that I mean they are lucky they got hired despite their lacking in skill and experience, so that last thing they need to do is also come to work with the arrogance and superiority complex over women. They should be thankful for their opportunity and should put their head down and be the hardest working people in the company to show how thankful they are to Mr. Oxymyx for the experience. I plan to meet with Mr. Oxymyx again, and I have a few suggestions for him. I will first let him know that although he seems to have good intentions, he needs to realize that the men he is hiring are not coming from the same war torn Iotia that he fled; he should not compare himself to them. The world has changed from the 40ââ¬â¢s and maybe women were not treated with respect back in 1940ââ¬â¢s Iotia, but it is likely that situation has changed. Regardless of that, we live in the United States and these men have moved here to come look for a better life and if they wish to partake in our society, they must also follow our societal rules and ethics; they need to leave their rude manners behind because that is not how things work here, and Mr. Oxymyx needs to sit each of them down and let them know that. I will also recommend to him that there needs to be a company policy put in place and anyone that does not follow the guidelines will be dismissed. After all, these are grown men and here, and they should have the brain capacity to understand that they are in a different country now with different customs, they should feel privileged to have the opportunity to begin a new life in the U. S therefore they need to respect the culture as well. I will also ask Mr. Oxymyx why most of the job applicants that are being passed over happen to be Black and Hispanic, which is definitely a racial issue that is against the laws for hiring. I do respect that Mr. Oxymyx does has not forgotten his heritage and knows where and what he came from no matter how successful he is, which is why he wants to give back, but if he is to give an advantage to Iotians in his company they need to follow the guidelines that I have suggested and the societal rules that we have instilled here in America. I will at least be able to tolerate the fact that they are unfairly being given jobs that they are not quite qualified for if they follow the rules above and beyond. However, if no action is taken than I will encourage the women to file lawsuits against these men, as well as Mr. Oxymyx himself for knowingly breaking laws about hiring as well as knowing this harassment activity is going on, and I will encourage Mr. Oxymyx to dismiss them all to prevent losing his company and all heââ¬â¢s worked for.
Thursday, January 2, 2020
How to Form First-Conjugation (-are) Verbs in Italian
Infinitives of all regular verbs in Italian end in ââ¬âare, ââ¬âere, or ââ¬âire and are referred to as first-, second-, or third-conjugation verbs, respectively. In English, the infinitive (linfinito) consists of to verb. Amare - To loveTemere - To fearSentire - To hear What are First-Conjugation Verbs? Verbs with infinitives ending in ââ¬âare are called first-conjugation, or ââ¬âare, verbs. The present tense of a regular ââ¬âare verb is formed by dropping the infinitive ending ââ¬âare and adding the appropriate endings to the resulting stem. There is a different ending for each person. Characteristics of the First Conjugation Verbs ending in -care and -gare With verbs ending in ââ¬âcare (cercare - to try, caricare - to charge) and ââ¬âgare (litigare - to fight, legare - to bond), add an ââ¬Å"hâ⬠immediately after the root when declinations start with ââ¬Å"eâ⬠or ââ¬Å"iâ⬠to maintain the hard ââ¬Å"câ⬠or hard ââ¬Å"gâ⬠sound. Cercare - To try, to look (for) io cerco noi cerchiamo tu cerchi voi cercate lui, lei, Lei cerca loro, Loro cercano The spelling also changes with the first person in the future with ââ¬Å"io cercherà ² - I will try.â⬠Legare - To bond, to tie io lego noi leghiamo tu leghi voi legate lui, lei, Lei lega loro, Loro legano The spelling also changes with the first person in the future with ââ¬Å"io legherà ² - I will tie.â⬠Verbs ending in -ciare and -giare With verbs ending in ââ¬âciare (baciare - to kiss), ââ¬âgiare (mangiare - to eat), and ââ¬âsciare (lasciare - to leave), drop the ââ¬Å"iâ⬠of the root when declinations start with ââ¬Å"eâ⬠or ââ¬Å"i.â⬠Cominciare - To start io comincio noi cominciamo tu cominci voi cominciate lui, lei, Lei comincia loro, Loro cominciano The spelling also changes with the first person in the future with ââ¬Å"io comincerà ² - I will start.â⬠Mangiare - To eat io mangio noi mangiamo tu mangi voi mangiate lui, lei, Lei mangia loro, Loro mangiano The spelling also changes with the first person in the future with ââ¬Å"io mangerà ² - I will eat.â⬠Strisciare - To crawl io striscio noi strisciamo tu strisci voi strisciate lui, lei, Lei striscia loro, Loro strisciano The spelling also changes with the first person in the future with ââ¬Å"io striscerà ² - I will crawl.â⬠Verbs ending in -iare With verbs ending in ââ¬âiare (inviare, studiare, gonfiare), the ââ¬Å"iâ⬠of the root stays, except for with the declinations ââ¬âiamo and ââ¬âiate. The ââ¬Å"iâ⬠of the root is dropped with declinations that start with i (ââ¬âi, ââ¬âiamo, ââ¬âiate, ââ¬âino) or in the first person singular of the present indicative (io stà ¹dio). Spiare - To spy io spio noi spiamo che tu spii voi spiate lui, lei, Lei spia loro, Loro spiano Studiare - To study io studio noi studiamo che tu studii voi studiate lui, lei, Lei studia loro, Loro studiano Verbs ending in ââ¬âgliare Verbs ending in ââ¬âgliare (tagliare - to cut, pigliare - to take): drop the i of the root only before the vowel i. Tagliare - To cut io taglio noi tagliamo tu tagli voi tagliate lui, lei, Lei taglia loro, Loro tagliano Pigliare - To take io piglio noi pigliamo tu pigli voi pigliate lui, lei, Lei piglia loro, Loro pigliano Verbs ending in -gnare Verbs ending in ââ¬âgnare are regular, therefore the ââ¬Å"iâ⬠of the endings ââ¬âiamo (indicative and present conjunctive) and ââ¬âiate (present conjunctive) is maintained. Regnare - To rule io regno noi regniamo tu regni voi regnate lui, lei, Lei regna loro, Loro regnano
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